For plumbing, HVAC and dental businesses

Your next customer is an AI. Your website hangs up on it.

More than half of all web traffic is now machines, and AI assistants read, quote, and book on behalf of real customers. When an agent can't read your prices or complete a booking, it recommends someone it can. We find exactly where that happens on your site, and we fix it.

Get your visibility score Full six-dimension audit, $495. Delivered in 48 hours. Credited against any fix.
Barrett & Sons Plumbing
Family owned. Trusted since 1998.
25+years experience
★ 4.91,500 reviews
100%satisfaction
Licensed & insured Same-day service Upfront pricing
Call now: (555) 214-8890
A composite of real businesses we audited in July 2026.
57.5%
of web traffic is now automated. Bots passed humans for the first time in 2026.
Cloudflare Radar, June 2026
10 / 10
businesses we audited had at least one defect the owner had never seen.
Agentfacing audit study, July 2026
1 / 10
had any way for an AI agent to actually book a job.
Agentfacing audit study, July 2026
Found last week, on real websites

Your site looks fine to you. Machines read a different page.

Every defect below is invisible in a normal browser, because the pretty layer papers over it. Agents read underneath. These are real findings from our July 2026 audits, anonymised.

Plumber, Houston metro
years_experience: "0+"
satisfaction: "0%"

The site's animated counters start at zero and count up on screen. Machines never see the animation, so every AI agent reads two decades of experience as none at all.

Plumber, Gulf Coast
display: (xxx) 337-3703
tel_href: (xxx) 724-3215

The click-to-call button is wired to a different number than the one printed on the page. Agents extract the machine-readable one and contact the wrong line.

Plumber, Phoenix metro
prices: NOT FOUND
competitor_prices: FOUND

The best-reviewed plumber in its state publishes no prices. When customers ask an AI what a job costs, the AI cites a weaker competitor who publishes numbers.

How it works

Audit. Fix. Stay visible.

Visibility audit
$495
one-off, 48-hour delivery
  • Six-dimension score out of 60
  • Screenshots of what agents literally read on your site
  • Comparison against your nearest competitor
  • Credited in full against any fix work
Fix sprint
$3,500+
scoped from your audit
  • Machine-readable pricing, hours, and identity
  • Contact and booking wiring repaired
  • Template debris and broken data removed
  • Re-scored on completion
Monitoring
$250
per month, from
  • Monthly re-scan and score tracking
  • Are you cited in AI answers for your trade and city?
  • Competitor score watch
  • Alert when a site change breaks agent visibility
Get your score

Find out what agents see before your competitors do.

Email us your business name and city, and we'll send the one-page summary of your site's biggest agent-visibility defect, free. The full audit is $495.

Request my audit: hello@agentfacing.co